(For some things.)
We recently purchased two books at our nearby Barnes & Noble. When we got home, I grabbed my purchase out of the bag and never bothered to look at the receipt. Today I saw it on the counter and noticed something attached to it.
There’s nothing wrong with B&N trying to sell more books. I get it, they’re in it for profit. My problem is that we bought TWO books: The Clone Sedition by Steven L. Kent and The Lands of Ice and Fire — a book of maps for the George R.R. Martin series — the first one is ignored while the “suggestions” for the second just suck.
As a librarian that does Readers’ Advisory often, it’s really annoying to see businesses waste paper with such lame recommendations. I understand that people who buy a map collection of a fictional world probably like the series, but isn’t it also pretty likely that the same person has READ the series and related books? AND they probably don’t need to know about A Dance with Dragons TWICE. Wouldn’t it make more sense to try to get them hooked on a new fantasy series? Maybe some Patrick Rothfuss? B&N certainly isn’t getting more money from me based on this list. I’d rather them save a tree and not print it.
Furthermore, this lame-o list doesn’t even take into account the first book on our receipt. The Steven Kent novel is straight up science fiction, not fantasy. They at least could have offered up some Orson Scott Card or a Star Wars book. (Just a guess…I don’t read the series, but Jesse does. He loves himself some Star Wars novels and I’ve been trying to get him to read Ender’s Game before the movie buzz gets crazy.)
Barnes & Noble should hire a tiny librarian to sit in every computer and generate these lists on the spot…or just not print them.